Hillary Clinton gets the Beyoncé vote

Hillary Clinton gets the Beyoncé vote

USA Today

USA Today

As pregaming for the 2016 election starts, so too do the negative antics that so graciously make their way to the front pages. Former U.S. Secretary of State Hillary Clinton has made it clear that she will join the Democratic Party in the rat race to the top — and with great intent. However, in the popular culture sphere of things it seems that Clinton, in some eyes, will be getting a vote simply off of gender preference.

I watched a video today that really slammed it all into perspective. News media has a devious way of controlling perception, and in the case of Clinton running for presidency, some stations are really trying to capture how people “feel.”

One news reporter says in the video that for Hillary to win she will need single women to vote. That sounds empowering, right? Wrong! He goes on to say, “They will need government to act like a husband…” Excuse me? It isn’t just men saying these things; it’s coming from both sides of the gender sphere. They are calling it the Beyonce vote. Anti-democratic ads are running showing how dependent women are on men, and how emotionally driven a woman is… and decisions, oh no, don’t make her make decisions. Do you smell that sarcasm? Good.

Luckily, on April 7, Elizabeth Plank of the media newstand company Mic came barreling in with insight to set this skewed perception straight. Creating a video for Mic’s “Flip the Script,” Plank debunks the claims that women are “helpless” and need the government to take care of them like a man would. This description may sound harsh, but after watching the video, it is exactly how the commercials are depicting women.

Women have managed to take the degrading “Beyonce vote” title and craft it into an empowering movement that women who are single, strong and independent can stand with. When it comes to the political struggles, I’m not sure if choosing a pop star as my brand would be my top choice, but we have to roll with the punches!

Personally, I support Hillary Clinton for 2016, not because she is a woman but because she has what it takes, regardless of gender. To drive this point home, here at Pacific a female has been running ASuop for the past three years and getting the job done. Drew Jones ‘16 explains, “No matter who you are, man or woman, it should be your drive that pushes one to the top. I don’t have a belief that men or women are better than each other to lead; it comes down to skills and the capability to fill the role as a leader.”

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